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All packaging used by the bottled water industry must be approved by Health Canada under Canada's Food and Drug Regulations.
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Of adults who purchase bottled water, 70% do so as an alternative to buying other packaged beverages, not as an alternative to tap water.
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Members must adhere to the CBWA's stringent Bottled Water Model Code, Bottled Water Food Safety Practices, CPO Program and Audit requirements, as a condition of membership.
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Independent market research firm A.C. Neilson has identified bottled water as costing 36 cents per litre (2011), or about 18 cents per 500 ml bottle.
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In Canada, bottled water is regulated as a food product by Health Canada, through the Food and Drugs Act, and inspected by the Canadian Food Inspection Agency.